#Build up client base personal trainer how to
#Build up client base personal trainer professional

I prefer the package model instead of offering sessions at a flat rate. If your gym does not incentivize clients to purchase more sessions with discounts, you can create your own scalable options by providing online coaching. Contracts guarantee income and a long-term commitment from both parties. Keep this percentage in mind later when we talk about determining rates.Įach personal training package or agreement has a contract, and so should your online training. Clients pay the gym for a predetermined time with you, and in turn, you receive a cut equal to somewhere between 40-60% of the session cost. Each gym does things differently, and ultimately, unless you’re a contracted trainer, you need to play by your gym’s rules. Sometimes, they’ll sell individual sessions and offer monthly plans. Oftentimes gyms will put sessions into packages. Structure of typical personal training packages Additionally, coaching prices should be modified to your geographical area’s typical personal training rate. Keep in mind that there are infinite possibilities when it comes to offering online coaching packages.

#Build up client base personal trainer how to

However, chances are, if you’re already employed at a gym, the only thing standing between you and online coaching is knowing how to pitch and structure the model for clients.

Trainers also need to understand business and sales principles to increase their earnings. In addition to knowing about exercise, a personal trainer should be able to educate their clients on the fundamentals of nutrition and be great listeners, communicators, and motivators. Above all, be authentic.Personal training requires a variety of skills and knowledge. If you’ve been discussing personal training or fitness during a conversation, follow up with an email or text that includes helpful tips, or links to an article. Go out of your way to be friendly and engaged with each person you interact with. They won’t even think of taking that journey with someone who appears to be standoffish or rude. Taking the first step to getting “fit” is scary for 99% of people. Becoming that person can start as simple as smiling and saying hello to everyone at your gym. How active are you within your community? Reality is, the more quickly you become the “go-to” person when asked “ who should I train with” or “ what gym do you go to,” the sooner you’ll fill your schedule.

Send weekly emails filled with tips, stories, transformations-engage your audienceĩ.

Solve their problems and you become their go-to solution

Start your blog with posts that speak to your ideal client, their struggles and desires.

Writing articles for health publications & websites, appearing on podcasts.

“Lunch and Learn” sessions to local businesses, workshops for students.

Brainstorm methods you can use to ignite their passion for a healthy lifestyle and vocalize your support for your clients’ overall well-being. But there are so many different ways you can *be there* for your client.

#Build up client base personal trainer professional

Sure there are boundaries you shouldn’t cross, you’re a professional after all. If you want to turn clients into raving fans who are pounding on your virtual door to train, it’s time to develop personal connections. Those are two very different perspectives.

Sure, you know your name will be on the tip of her tongue, but what comes next? Were you the drill sergeant who barked orders and got her motivated by fear? Or were you an invaluable part of her support network that cheered her on? For example, w hen your clients BFF sees her for the first time in six months and asks how she went from couch potato to crushing a 10K, what do you want her to say? Your clients are the visual representation of all the hard work the two of you have put in. The greatest form of advertising for a personal trainer is word of mouth. Forge loyal client relationships through *genuine connection* Here are 11 overlooked ways to book more personal training clients. This post will bring to light some of the overlooked ways and *scary but worth it* methods for filling up your calendar with the kind of clients that make you say: “ Why didn’t I do this sooner?!”Īnd one of the most fundamental mistakes I see personal trainers making? Not appreciating the importance of building an unbreakable connection with their clients. New Year’s Resolutions have been brushed aside, forgotten about or given up on. What if you’re thinking about how to get more personal training clients all wrong? It’s the end of February and the gym has all but cleared out.